Words that work
The dreaded blank sheet of paper (or screen) is soul destroying, isn’t it?
You know the right words in your content and customer communications are critical, but where do you start?
Clever, Creative Content
Having worked with businesses in the built environment, property and interiors sectors for many years, I know your industry well and have the creativity, experience and marketing expertise to show you how to influence, inspire and educate your audience with great copy.
From engaging website copy and attention-grabbing articles to on-trend blogs, illuminating interviews, captivating case studies, educational eBooks and shareable content, I can help you to find the right words to grow your business online and offline.
Copywriting, editing and ghost writing
The words I write for you can make you look like an expert and leader in your field or help to convey what you do in a compelling, unique and engaging way.
Over the past 20 years, I’ve ghost-written hundreds of articles, papers, guides, magazines and courses that look like they’ve been written by my clients (in their tone of voice) and help them to show the world what they can do.
- If you need ideas and help with content planning, I’ll create a multi-channel schedule for your business that can dovetail with your other marketing activities and help you to achieve greater exposure online for your top keywords.
- I can then either produce that content for you or cast my expert eye over your copy and edit your words to ensure you’re ticking all the right boxes for engaging, optimised content.
- I can also train you or your team to write more effectively for SEO, UX, email or offline marketing communications if you’d rather learn how to do it yourself. Similarly, I often project manage external writers and develop new internal copywriters too.